Monday, May 13, 2019

Download Stohlman Encyclopedia of Saddle Making, the (Single Volume Edition)By Al Stohlman

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Stohlman Encyclopedia of Saddle Making, the (Single Volume Edition)By Al Stohlman

Stohlman Encyclopedia of Saddle Making, the (Single Volume Edition)By Al Stohlman


Stohlman Encyclopedia of Saddle Making, the (Single Volume Edition)By Al Stohlman


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Stohlman Encyclopedia of Saddle Making, the (Single Volume Edition)By Al Stohlman

The Stohlman Encyclopedia of Saddle Making is the most complete set of instructions on saddle making ever published! Begun in 1988, this is the last significant work completed by Al before his death in 1998.

Originally published in three volumes, this 708 page book shares the knowledge and insight of saddle making that Al Stohlman spent his life perfecting. The original 3 volume edition of this book received solely 5 Star reviews here on Amazon. Those reviews can still be consulted.

Using hand drawn illustrations and photos throughout the book, Al makes it possible for the novice leather craftsman to tackle the ultimate leather project. If you ever plan to build a saddle, this is a resource you will want to have access to.

This massive book begins with the basics of saddlemaking, including tools needed, saddle parts and rigging, saddle trees and more, then covers in great detail with excellent instructions the construction of various saddles. It also features, again in detail, different horns, swells, cantles, skirts and rigging styles.

  • Sales Rank: #1320796 in Books
  • Size: 708 pages
  • Color: Orange
  • Brand: Tandy Leather
  • Model: 61940-05
  • Published on: 2011
  • Binding: Hardcover
  • 708 pages
Features
  • 708 Pages
  • Illustrations on Construction

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Monday, May 6, 2019

Free Download Verilog Designer's LibraryBy Bob Zeidman

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Verilog Designer's LibraryBy Bob Zeidman

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Verilog Designer's LibraryBy Bob Zeidman

Ready-to-use building blocks for integrated circuit design.

Why start coding from scratch when you can work from this library of pre-tested routines, created by an HDL expert? There are plenty of introductory texts to describe the basics of Verilog, but Verilog Designer's Library is the only book that offers real, reusable routines that you can put to work right away.

Verilog Designer's Library organizes Verilog routines according to functionality, making it easy to locate the material you need. Each function is described by a behavioral model to use for simulation, followed by the RTL code you'll use to synthesize the gate-level implementation. Extensive test code is included for each function, to assist you with your own verification efforts.

Coverage includes:

  • Essential Verilog coding techniques
  • Basic building blocks of successful routines
  • State machines and memories
  • Practical debugging guidelines

Although Verilog Designer's Library assumes a basic familiarity with Verilog structure and syntax, it does not require a background in programming. Beginners can work through the book in sequence to develop their skills, while experienced Verilog users can go directly to the routines they need. Hardware designers, systems analysts, VARs, OEMs, software developers, and system integrators will find it an ideal sourcebook on all aspects of Verilog development.

  • Sales Rank: #1192267 in Books
  • Published on: 1999-06-25
  • Released on: 1999-06-15
  • Original language: English
  • Number of items: 1
  • Dimensions: 9.00" h x 1.00" w x 6.70" l, 1.92 pounds
  • Binding: Paperback
  • 432 pages

From the Inside Flap
Preface

Hardware Description Languages (HDLs) are fast becoming the design method of choice for electrical engineers. Their ability to model and simulate all levels of design, from abstract algorithms and behavioral functions to register transfer level (RTL) and gate level descriptions, make them extremely powerful tools. Synthesis software allows engineers to take these very high-level descriptions of chips and systems and automatically convert them to real netlists for manufacturing, at least in theory. As chip complexity increases, and gate counts commonly reach 100,000 and above, HDLs become the only practical design method. Even FPGA densities have increased to the point where HDLs are the most efficient design entry method. The benefits of HDLs are even trickling into the areas of PCB design, where it is useful to have one set of tools for simulating integrated circuits and PCBs and the systems into which they are incorporated. The value of using HDLs to model a system on a behavioral level also cannot be ignored as system architects use them to determine and eliminate bottlenecks and improve overall performance of a wide variety of systems.WHAT IS THIS BOOK ABOUT?

Of the HDLs available, Verilog is one of the most popular. Many designs have been created in Verilog and a large number of Verilog simulators, compilers, synthesizers, and other tools are available from numerous vendors. Its powerful features have led to many applications in all areas of chip design.

This book provides a library of general purpose routines that simplify the task of Verilog programming and enhance existing designs. I have taken input from other designer engineers to make sure that this library covers many of the common functions that a hardware designer is likely to need. Beginning Verilog designers can use these routines as tutorials in order to learn the language or to increase their understanding of it. Experienced Verilog designers can use these routines as a reference and a starting point for real world designs. Rather than redevelop code for common functions, you can simply cut and paste these routines and modify them for your own particular needs. Each routine includes a brief but complete description plus fully documented Verilog code for Behavioral and Register Transfer Level (RTL) implementations. In addition, the Verilog simulation code that was used to verify each hardware module is also included. This code is also available on the enclosed diskette. Feel free to include the Verilog code, royalty-free, in your own designs.HOW IS THIS BOOK ORGANIZED?

The routines are organized according to functionality. Each chapter addresses a common type of function such as state machines, memory models, or data flow. Each section of a chapter gives an example of code to implement that particular function. Also, successive sections, in general, have increasingly more complex examples. Each function is described using a behavioral model followed by an RTL model. Because behavioral models do not include low level implementation details, they simulate very fast and can be used for quickly evaluating a proposed architecture for a chip or a system. The behavioral models are also useful for creating a simulation environment for your design. The inputs to a chip can be stimulated using behavioral models that might represent something simple, like DRAMs connected to a microprocessor, or something complex like workstations connected to a network. The RTL code, on the other hand, is needed to create real hardware. It is written with synthesis in mind. Despite the sophistication of many synthesis tools, these programs need to make decisions about the gate level implementation based on the RTL code. For this reason, the RTL descriptions must be written in such a way so that there is no ambiguity with respect to what the designer has in mind. Also, the Verilog simulation code is given that is used to test the functionality of each module. This is important because good simulation code will determine whether the hardware will work correctly.

The organization of the book has another advantage. If you are a novice Verilog designer, you can start by studying the simple examples in the beginning and work your way up to the complex examples toward the end. This will give you a very comprehensive understanding of Verilog. If you are an experienced Verilog designer, you can simply jump right to the section that most closely matches your particular design needs. Take that function, play with it, and modify it to suit your design. This will save a significant amount of time by eliminating the need to write the code from scratch.WHO IS THIS BOOK FOR?

This book is for Verilog users at any level. It assumes a basic familiarity with Verilog structure and syntax. It does not assume any programming background. The book is particularly well suited to hardware designers learning Verilog without having written programs previously, as well as those who have used languages such as BASIC, C, FORTRAN, or Pascal. The book will also appeal to experienced Verilog designers who can skip to the sections that fit their own needs.

This book is valuable to hardware designers, systems analysts, students, teachers, trainers, vendors, system integrators, VARs, OEMs, software developers. and consultants. It is an ideal follow-on or sourcebook for those who have just completed an introductory book or course on Verilog programming.SUPPORT, SOURCE DISKS, AND COMMENTS

I have simulated all of the examples using SILOS III version 99.115 from Simucad Inc. All of the RTL code has been synthesized using FPGA Express version 3.4 from Synopsys, Inc. As with all published programs, there will surely be last minute changes, which appear on the README.TXT file on the accompanying diskette.

The publisher and I welcome your comments regarding the routines in the book. If you find bugs, discover better ways to accomplish tasks, or can suggest other routines that you think should be included, I am eager to hear about them. To receive notification of revisions and upgrades to the Library, please mail the registration form that appears later in this book.Bob Zeidman
Cupertino, California

From the Back Cover
Ready-to-use building blocks for integrated circuit design. Why start coding from scratch when you can work from this library of pre-tested routines, created by an HDL expert? There are plenty of introductory texts to describe the basics of Verilog, but "Verilog Designer's Library" is the only book that offers real, reusable routines that you can put to work right away. "Verilog Designer's Library" organizes Verilog routines according to functionality, making it easy to locate the material you need. Each function is described by a behavioral model to use for simulation, followed by the RTL code you'll use to synthesize the gate-level implementation. Extensive test code is included for each function, to assist you with your own verification efforts. Coverage includes:

  • Essential Verilog coding techniques
  • Basic building blocks of successful routines
  • State machines and memories
  • Practical debugging guidelines
Although "Verilog Designer's Library" assumes a basic familiarity with Verilog structure and syntax, it does not require a background in programming. Beginners can work through the book in sequence to develop their skills, while experienced Verilog users can go directly to the routines they need. Hardware designers, systems analysts, VARs, OEMs, software developers, and system integrators will find it an ideal sourcebook on all aspects of Verilog development.

About the Author

Bob Zeidman is the founder, president and CEO of The Chalkboard Network (www.chalknet.com), a company that provides training for high-tech professionals via the Internet. Previously, Bob was the president of Zeidman Consulting where he designed ASICs, FPGAs, and PC boards for various real-time systems. His clients included Apple Computer, Cisco Systems, Ricoh Systems, and Texas Instruments. He has written technical papers on hardware and software design methods, and has taught courses on Verilog, ASIC design, and FPGA design at conferences throughout the world. He holds a Master's degree from Stanford University and two Bachelor's degrees from Cornell University.

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Tuesday, April 23, 2019

Download Stand Your Ground: Building Honorable Leaders the West Point Way

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Stand Your Ground: Building Honorable Leaders the West Point Way

Stand Your Ground: Building Honorable Leaders the West Point Way


Stand Your Ground: Building Honorable Leaders the West Point Way


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Stand Your Ground: Building Honorable Leaders the West Point Way

Review

"Drawing on research he conducted at the United States Military Academy at West Point and with business leaders in a variety of industries, Offstein gives access to the process of leadership development at West Point and offers insights that can be applied in any type of organization that strives to operate on the principle of integrity." - Reference & Research Book News"[O]ne of the most relevant and applicable responses to recent leadership breakdowns at such places as Enron, WorldCom, Adelphia, and Abu Ghraib. . . . Stand Your Ground delivers a message that began with our founding fathers, but which has been silenced in the last several years. In Stand Your Ground, Offstein provides compelling evidence that true leadership is first built on honor and that future leadership lapses well chronicled in the recent episodes occurring at Enron, WorldCom, Adelphia, and GlobalCrossing, could never again occur if West Point's model of honorable leadership development is followed. Given the almost limitless amount of leadership books that offer hollow promises and which have accomplished little to improve our current state of leadership, Offstein's Stand Your Ground stands apart as one of the choice few books capable of transforming leaders at all levels and across organizations." - PR Newswire US"This book is an excellent description of what an honorable leader should look like and how to get there. . . . It is recommended for any one who hopes to be an honorable leader, not one who looks only at the bottom line and is filled with greed." - Catholic Library World

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Review

"Debacles like Enron and WorldCom might not have occurred if senior leadership had followed Evan Offstein's premise of honorable leadership in Stand Your Ground. Indeed, leaders of all ranks in all settings can set themselves apart by following the principles outlined in his book. Drawing heavily on his West Point experiences and insights, the author points the way to the potential to transform not only the way we lead, but the way we live." (Richard ThornburghGovernment Affairs AdvisorKirkpatrick & Lockhart Nicholson Graham LLPFormer U.S. Attorney General and Governor of Pennsylvania)"In today's society ethics in leadership is a daily topic. Stand Your Ground consists of real-life examples of how ethics and honor in decision-making and communication have led to leadership success. I encourage anyone in a leadership position to read this book." (Frank BeamerHead Football Coach, Virginia Tech)"This book is plainly written and inspirational. It's full of new insights into leadership that come alive through analogies, anecdotes and metaphors--all useful to evaluating your own leadership. Making Stand Your Ground required reading at our nation's leading business schools would help eliminate Enrons from our future." (Rick StaffordDistinguished Service Professor of Public PolicyHeinz School, Carnegie Mellon University)"This book gives new meaning to the military axiom that successful leaders must hold the high ground; it convincingly shows both the 'how' and 'why' to the thesis that honor is the key to taking and holding the high ground in every leadership challenge." (Jerrold P Allen Major GeneralUSAF (Retired) and CommandantVirginia Tech Corps of Cadets)"The idea of quantifying honorable leadership is a powerful concept--especially for today's business leaders. Evan Offstein does not promote the usual quick fixes, but skillfully and intellectually describes the foundation and the building blocks of exceptional leadership." (Robert J. MaricichPresident and CEO, Century Furniture Industries)"Every university or college hopes its graduates will become leaders within their chosen fields and their communities and, possibly, beyond. However, leadership development is not often a systematic prescribed part of the curriculum. Stand Your Ground is a compelling case for how one of the nation's leading academies has embedded leadership development into its educational fiber. Evan Offstein has provided for our students and the rest of us a pragmatic description of the West Point formula. Here are the essential lessons for everyone who aspires to be a true, ethical, honorable leader." (Robert M. SmithPresident, Slippery Rock University)"A must-read for anyone searching for the missing element in leadership today. Evan Offstein accentuates the true essence of successful leadership for any era." (Jeff LeischnerPresident and CEO, Thomas & Howard Company, Inc.)"Stand Your Ground is essential reading not only for every Cadet and their parents but for prospective new Cadets." (John W. GouldOwner, dlegal.comPresident, Western Pennsylvania West Point Parents Club)"Stand Your Ground is an impressive and well-reasoned book that should be required reading for MBA students, managers, and leaders at all levels. Evan Offstein offers compelling contemporary stories and sound research to provoke every leader to ask the question, 'Am I an honorable leader?' His unique experiences as a Cadet at West Point, decorated Army officer, successful business leader, and now noted academic professor enable him to weave together a rich argument for the conduct of business in accordance with the time-honored traditions of America's premier leadership institution." (Todd A. UterstaedtPresident and CEO, Baker & Daboll, LLC)

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Product details

Paperback: 176 pages

Publisher: Praeger (March 20, 2009)

Language: English

ISBN-10: 0313374945

ISBN-13: 978-0313374944

Product Dimensions:

6.1 x 0.4 x 9.2 inches

Shipping Weight: 11.2 ounces (View shipping rates and policies)

Average Customer Review:

4.4 out of 5 stars

16 customer reviews

Amazon Best Sellers Rank:

#344,363 in Books (See Top 100 in Books)

This book is very informative and makes you think about ethical decisions and remaining honorable. The author was very thorough and the book was well written. Definitely a five star book and a five star author!

I read this book for an MBA class I'm taking and I was pleasantly surprised! Usually when students have to read textbooks for a class, they are boring and rarely keep your attention. This was not the case with Stand Your Ground: Building Honorable Leaders the West Point Way. My fiance used to be in the army, so I've heard a lot about the honor that is instilled in its members. However, I never fully understood that honor until I read this book. Much of the information is common sense, but you would be surprised how many people are not honorble. Dr. Offstein breaks honor down in such a way that you fully understand it and want to apply it in your own life. I would recommend this book to people who are interested in becoming a productive, successful, and most importantly, honorable leader.

Quite simply, Evan Offstein just nails his thesis: truly successful individuals, leaders, and their organizations are based on a deep reservoir of moral/ethical grounding that help them to make the right decisions every single day. His numerous, down-to-earth examples hammer it home from multiple angles, and you can't help but be convinced that he's on to something here. Dr. Offstein has a gift for writing prose that is personable and easy to read. It's as if he's talking straight to you through the pages of his book much the same way he might deliver a lecture at his university.Perhaps my favorite lesson from his book is the chapter on lifelong preparations for a MOMENT (heck, multiple MOMENTS). It reminds me of what one Army General said one time: "Your integrity will be challenged in small ways every day." it has proven absolutely true over the years, and the daily struggle continues to make sure we do the right thing by our coworkers, our kids, our wives, our friends, etc. Those who can make the RIGHT ethical choices on a day-to-day basis will be slowly building the bedrock of their organizations to guard against the Enrons, Tycos, NCAA scandals, etc. of the world.Most of the so-called "leadership" or "management" books you'll find wasting shelf-space at Barnes & Nobles or Book-a-Million wish they could lash onto some of the truths that Dr. Offstein lays out in his concise book. Highly recommended!

This is a great leadership book. Highly recommended!!

I first approached this book with a bit of skepticism, as I thought its focus would be upon the "grandiose" merits of the West Point experience (which I shared elbow-to-elbow with the author, my classmate). I was greatly relieved to discover that this work is actually a testimonial to the necessity to BE a good person and leader, so important (and foreign) in a day and age where corrupt individuals realize incredible personal gains while simply paying lip service to such lofty ideals as honor. This book explains both the origin of corporate corruption and the way a leader SHOULD behave to ensure that this phenomenon does not continue to grow in scope.I was happy to see that Dr. Evan Offstein was able to distance himself from our shared Cadet experiences and approach the book in an organized, thoughtful, and systematic fashion. He explains that good leadership begins with an honorable character and THEN extends into the leader's expertise and skill sets. I always struggled to quantify the almost intangible quality which caused me and my West Point classmates to react in horrified disbelief when we encountered corrupt individuals with an almost limitless propensity to harm and defraud employees and stakeholders. Evan has finally defined this lineament: honor, and the overwhelming need for an individual to BE a good person, rather than simply KNOW the "acceptable" or "expert" manner in which to proceed and to "DO" only what needs to be done to temporarily satisfy personal and shareholder demands.The book is straightforward, easy to read, and informative without possessing an air of pretense or superior knowledge. I am firmly convinced that if leaders the world over would read this tome and apply its principles, corporate scandal would disappear, replaced by increased levels of profit, worker motivation, and customer/shareholder satisfaction. PLEASE READ THIS BOOK!!!!!

Great item! 10/10

Very good

I was required to order this book for one of the leadership classes required by my MBA program. This book is incredible!!! I highly recommend it for anyone. Whether it is for personal development, management enhancement or leadership development this book offers something for everyone.

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Sunday, April 21, 2019

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Upon its original publication in Portuguese Teachers as Cultural Workers became an instant success. Translated and published in English and now reissued in paperback with new essays from leading education scholars

  • Sales Rank: #11710310 in Books
  • Published on: 2006
  • Binding: Paperback
  • 240 pages

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Sunday, April 7, 2019

PDF Ebook Jack: Straight from the GutBy John A. Byrne, Jack Welch

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Jack: Straight from the GutBy John A. Byrne, Jack Welch

Nearly 20 years ago, former General Electric CEO Reg Jones walked into Jack Welch's office and wrapped him in a bear hug. "Congratulations, Mr. Chairman," said Reg. It was a defining moment for American business. So begins the story of a self-made man and a self-described rebel who thrived in one of the most volatile and economically robust eras in U.S. history, while managing to maintain a unique leadership style. In what is the most anticipated book on business management for our time, Jack Welch surveys the landscape of his career running one of the world's largest and most successful corporations.

  • Sales Rank: #3975595 in Books
  • Published on: 2001-09-11
  • Released on: 2001-09-11
  • Format: Large Print
  • Original language: English
  • Number of items: 1
  • Dimensions: 9.25" h x 1.50" w x 6.25" l,
  • Binding: Hardcover
  • 688 pages

Amazon.com Review
It's hard to think of a CEO that commands as much respect as Jack Welch. Under his leadership, General Electric reinvented itself several times over by integrating new and innovative practices into its many lines of business. In Jack: Straight from the Gut, Welch, with the help of Business Week journalist John Byrne, recounts his career and the style of management that helped to make GE one of the most successful companies of the last century. Beginning with Welch's childhood in Salem, Massachusetts, the book quickly progresses from his first job in GE's plastics division to his ambitious rise up the GE corporate ladder, which culminated in 1981. What comes across most in this autobiography is Welch's passion for business as well as his remarkable directness and intolerance of what he calls "superficial congeniality"--a dislike that would help earn him the nickname "Neutron Jack." In spite of its 496 pages, Jack: Straight from the Gut is a quick read that any student or manager would do well to consider. Highly recommended. --Harry C. Edwards

From Publishers Weekly
It doesn't matter whether you love or hate Jack Welch. Who can resist hearing the man tell his story? This abridged version of his recently published autobiography, featuring Welch himself, is quite entertaining. With his slightly raspy Boston accent, Welch discusses his childhood and his career. When he proclaims something, he gives examples to illustrate his point. For instance, he says his mother was the strongest influence on his life. He then recalls the time he threw a hockey stick across the ice in disgust after losing a game, and his mother stormed into the locker room as some teammates were changing to exclaim loudly, "If you don't know how to lose, you'll never know how to win." When discussing his long career at GE, Welch is equally detailed. While some listeners unfamiliar with the corporation may find some of the discussions tedious, most will be captivated by what appears to be Welch's brutal honesty. He talks about having to lobby for promotions because he didn't "fit the GE mold," and he's open about making some poor business decisions. He's not as forthright as it appears, though. He talks about his beloved wife, Carolyn, who provided a stable home while Welch was rising in GE's ranks, but barely mentions their divorce. Still, this audiobook will be interesting listening for anyone who has followed Neutron Jack's career. Simultaneous release with Warner Books hardcover.

Copyright 2001 Cahners Business Information, Inc.

From Library Journal
In this fascinating personal and business memoir, Welch, recently retired CEO and board chair of the General Electric Company, reveals extensive inside details about his life and his 30-plus years with GE. During his 20 years as CEO, Welch built GE into a highly successful megacorporation, earning a reputation as one of the most admired business leaders in the world. Starting with poignant revelations of the importance of his mother in his life, he carries the listener through his early days of success in GE's Pittsfield, MA, office; his entry into the "big leagues" as CEO; the now famous "Neutron Jack" moniker from the time he reduced GE employment by over 100,000 in his strategy to "fix, sell, or close" each business; and the purchase of RCA to provide a foundation for future earnings. The stories of GE's buyout of NBC, the hard work to globalize the company, and the adoption of quality management principles help relate this powerful tale, read by Mike Barnicle and Welch, to listeners dealing with similar challenges in their own careers. The author's self-effacing personality, down-to-earth delivery, and focus on common sense all greatly add to this collection of Welch's intriguing anecdotes, which will likely be in strong demand. His thick Boston accent will occasionally catch listeners off guard and might steer some to the widely acclaimed hard copy. Highly recommended for all public libraries and university libraries supporting a business curriculum. Dale Farris, Groves, TX
Copyright 2002 Reed Business Information, Inc.

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Wednesday, April 3, 2019

Get Free Ebook American Sniper: Lessons in Spiritual WarfareBy Praying Medic

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American Sniper: Lessons in Spiritual WarfareBy Praying Medic

Drawing upon scenes from the popular film American Sniper, Praying Medic gives readers a look inside the mind of a well-prepared kingdom soldier. Relying on the use of analogy and symbolism, the author compares the life of a Navy SEAL to the life of a believer.

The book closely follows the script of the film. With each scene the author illustrates principles of spiritual warfare, drawing from his own life experiences and from many spiritual dreams he’s had.

The goal of this book is to help believers assess their state spiritual preparedness and identify any deficiencies they might have. Resources are recommended for further training and equipping, if needed.

Because so many lives have been devastated by the kind of emotional trauma portrayed in the film, the last chapter includes a simple approach to healing emotional trauma that can be used by virtually anyone.

Whether you’re in a position of church leadership or just someone who wishes to be better trained and equipped for ministry, this book will add a few more tools to your arsenal.

  • Sales Rank: #147270 in eBooks
  • Published on: 2015-08-25
  • Released on: 2015-08-25
  • Format: Kindle eBook

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Friday, March 15, 2019

PDF Ebook The Art of Client Service: 58 Things Every Advertising & Marketing Professional Should Know, Revised and Updated EditionBy Robert Solomo

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The Art of Client Service: 58 Things Every Advertising & Marketing Professional Should Know, Revised and Updated EditionBy Robert Solomo

If you work with clients in any industry, The Art of Client Service is for you. If you work in an advertising or marketing agency, then this book is indispensable.Distilling decades of experience, advertising executive Robert Solomon has compiled the definitive resource for advertising and marketing account executives: a fast-reading, pocket-size, actionable checklist of 58 essential ideas to help client service professionals improve their account management strategy and skills. Now fully updated and revised, The Art of Client Service is geared to the entire account team -- copy writers, art directors, and planners, researchers, media executives, support staff -- anyone who works with clients. With brevity, levity, and clarity, Solomon recounts both successes and failures, and uses them to formulate fast-reading, actionable tips, including:

  • Know when to look it up; know when to make it up. (#7)
  • What happens when I screw up? (#51)
  • Respect what it takes to do great creative. (#19)
  • In a high-tech world, be low-tech (#46)
  • Be brief, be bright, be gone. (#31)
  • How to write a letter of proposal (#44)
  • The Zen of PowerPoint. (#45)
You'll also find new chapters on technology in advertising, the changing role of client service in an increasingly high-tech era, and an updated bibliography of essential reading.

  • Amazon Sales Rank: #335542 in Books
  • Published on: 2008-01-01
  • Released on: 2008-01-01
  • Ingredients: Example Ingredients
  • Original language: English
  • Number of items: 1
  • Dimensions: 7.37" h x .80" w x 5.00" l, .61 pounds
  • Binding: Hardcover
  • 208 pages

Review "A book about client service that is so practical it's almost embarrassing. Solomon offers unique perspectives that help clients, creatives, and, oh yeah, account people do their jobs better, resulting in more creative marketing.” —Tom Monahan, President, Before & After, and author of The Do-it-Yourself Lobotomy “It is said that great clients get great work, but it doesn’t magically happen!  Without great account people daily bridging the gap between client and agency demands, it’s virtually impossible.  This is a must read book for all who have chosen to engage in the fine art of serving clients -  truly a fresh dose of account management inspiration!” —Karen M. Jones, Senior Vice President, Corporate and Marketing Communications, DHL Express “With all the time and money it takes to win new business, professional services firms would be smarter to improve client service to retain more clients. Reading and practicing Robert Solomon’s advice is guaranteed to help.” —Joanne Davis, Joanne Davis Consulting “As a career-long ‘client,’ I’ve been on a continuous search for the ideal agency account person. Robert Solomon…and students of his text…would clearly fit the bill. CMOs want insights, partnership, creative team leadership and results. The Art of Client Service teaches how to deliver them all.” —Sara Lipson, Chief Customer Sciences Officer, Market & Business Intelligence TIAA-CREF “This book is essential reading for anyone in the creative services profession. Marketing disciplines may change with the times, but the art of client service is timeless—and Robert has captured its essence.” —Barry Wacksman, Executive Vice President, Chief Growth Officer R/GA “In addition to sage, prescriptive advice, Robert demonstrates the importance of checking oneself with a good, hard look in the mirror—to learn lessons, and strive for greatness in the craft of managing client relationships.” —Sarah Fay, President, Isobar U.S.

About the Author Robert Solomon is one of America’s most knowledgeable and respected client service executives. A frequent speaker on account management, Robert runs Solomon Strategic, a firm he founded in 1999 to provide marketing counsel and executive coaching to advertising agencies, client companies, and individual marketing professionals.  He has a long-standing affiliation with Gardner Nelson & Partners, where he helps create effective integrated advertising/direct/interactive campaigns. Robert previously was CEO of Rapp Collins New York, President of Direct and Interactive Marketing at Ammirati Puris Lintas, Managing Director of FCB Direct West, and Senior Vice President at Bronner Slosberg Associates (now Digitas). You can reach Robert at robert@solomonstrategic.com.

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